McDonald’s stock has been suffering. One reason MCD is suffering is that people question the quality of McDonald’s food such as ‘are there beaks and feet in Chicken McNuggets?’ To answer that question and others McDonald’s shares it’s food production techniques in several videos.
In these videos MCD answers a questions concerning the quality and content of its food. See videos below for examples of MCDs effort to prove its uses only the best ingredients.
From McDonald’s: Is it real Chicken? Is the whole chicken used? Those ‘pink slime’ pictures, is it really an ingredient of Chicken McNuggets? One of the biggest questions about McDonald’s food is about what goes into our Chicken McNuggets, so Grant Imahara visited Tyson Foods, one of our suppliers to get you answers. Watch to see what goes into our Chicken McNuggets
Also from McDonald’s: Why is the egg in the Egg McMuffin round? Is it sliced from a roll? Are the eggs even real? Prompted by a question from a McDonald’s skeptic, Grant Imahara heads to Herbruck’s Poultry Ranch, an egg supplier for McDonald’s USA, to find the real story about our eggs. Watch and discover if McDonald’s eggs are real.
Also from McDonald’s: Does McDonald’s USA use real potatoes? Why do the fries always taste so good? Are they mashed and formed in a mold? There are a lot of questions about our fries so Grant Imahara is going to investigate our fry making process in his own way. Watch and discover how we make our World Famous Fries.
There are several other ‘Food Quality’ videos on the McDonald’s YouTube Channel. Will these videos answer consumer questions and help customers understand that McDonald’s food is good food. (Just not gourmet)
Full Disclosure: I own MCD, I have a hold rating on this stock.